alented folks out there, and the competition just keeps growing. So how do some designers stand out and land dream jobs at top companies? One word: portfolio.
Yep, your UX portfolio isn’t just a collection of pretty wireframes or case studies. It’s your ticket to proving you think like a designer and solve like a strategist. In this post, I’m gonna walk you through five UX portfolios that actually got designers hired—and what made them work. Whether you're a fresh grad or someone switching careers, there’s something here for you.
1. Why the Title Matters (SEO + Human Touch)
Before we dive into the portfolios, a quick word about titles. You might’ve noticed this blog is called Top 5 UX Portfolios That Got Designers Hired—and that’s not by accident.
When people are Googling stuff like "UX portfolio examples" or "how to make a portfolio to get hired," this kind of title shows up. It's short (under 60 characters), to the point, and includes the keyword: UX Portfolios.
👉 Quick Tip: Always keep your title clear, catchy, and keyword-rich—but don’t make it sound like a robot wrote it. Think about what you would click on if you were browsing.
2. By the Brand, For the Community — [Mono UX]
You might’ve noticed the little tag at the end of the title: [Mono UX]. That’s me. Branding your content isn’t just about ego—it builds trust. When you consistently publish helpful stuff, people begin to remember you. They might even type your name directly into Google one day (which is great for SEO).
So whether it's in your footer, meta description, or just a tiny watermark on your images, add your brand name. Every time.
3. Strategic Keywords (Without Sounding Cringe)
Let’s be honest—keyword stuffing is the digital version of talking too much and saying nothing. Don’t do it. But DO use the right terms naturally throughout your content.
In this blog, I’m using:
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Main keyword: UX portfolios
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Secondary keywords: UI/UX case studies, UX designer hiring, portfolio inspiration
They’re sprinkled around like seasoning—not dumped on like salt.
Tools like Ubersuggest or Google Keyword Planner can help you find these phrases. But always remember: write like a human, optimize like a pro.
4. The 800+ Word Rule (and Why It Works)
Long-form content (around 800–1500 words) gives you room to:
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Share real stories
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Add value with examples
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Include more keywords and links
But don’t just write long for the sake of it. Say something worth sticking around for. Use bold headings, bullet points, and short paragraphs to keep things digestible.
5. Link Smart: Internal + External
Internal linking is one of those small moves that makes a big impact. For example, if you're loving this breakdown, you might also enjoy:
👉 [How to Design a High-Converting Landing Page – Mono UX]
It keeps people exploring your site and helps Google understand your content better.
External linking? Think of it as giving credit where credit’s due. Like:
👉 According to Nielsen Norman Group, usability is a core pillar of UX.
Just don’t go overboard. One or two trusted sources are enough.
6. What Keeps Readers On the Page?
User retention isn’t just about flashy design. You’ve gotta earn that scroll. Here’s what helps:
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Interesting, benefit-driven headings
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Images that add to the story
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Subheadings to break up long text
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Real-life examples or personal takes
The longer someone stays on your page, the better Google thinks your content is. Simple.
7. Want Backlinks? Give Value First.
Backlinks are like street cred for your content. But nobody’s gonna link to boring, regurgitated advice. You’ve gotta bring something new—fresh insights, original visuals, helpful templates, or even just a cool case study format.
How to get those links?
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Post on LinkedIn, Quora, or Reddit
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Write guest blogs for design sites
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DM someone whose content you admire (respectfully) and ask for a share
No shortcuts—just connection and consistency.
8. Don’t Forget Images (And Don’t Make Them Heavy)
Images break up text and make your blog look way more inviting. But here's the catch: if your image is too big (like over 150kb), it slows your site down.
Upload smart. Compress when needed. And don’t forget the alt tags.
9. Google’s Looking At This Too
Here’s what Google pays attention to when ranking your blog:
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Keyword placement (title, H1, content)
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Backlinks
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Page speed
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Mobile-friendly design
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Internal and external links
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Image optimization
Basically, good content + good structure = happy Google.
10. Bullet Points Are Your Best Friend
You’re reading this section, right? That’s the power of bullet points. They’re great for:
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Breaking up walls of text
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Listing tools or steps
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Sharing pros/cons
Use them wisely. Google sometimes even turns them into featured snippets. ðŸ§
11. Things to Avoid (Don’t Be That Guy)
A few things to skip if you want to rank and sound like a human:
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Keyword stuffing (seriously, just don’t)
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Writing like a Wikipedia page
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Ignoring mobile design
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Using huge, uncompressed images
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Clickbait titles with no real value
Instead: be helpful, honest, and maybe even a little funny.
Final Word: Humans First, Google Second
Look, SEO is important. No doubt. But if your content sounds like it was written by a robot from 2010, nobody’s gonna read it—no matter how optimized it is.
Write like you’re chatting with a friend over chai or coffee. Then go back and tweak the keywords, links, and structure. Trust me, it works.
And hey, if you found this helpful, stick around. I’ve got more stuff coming your way from the world of UX, design hacks, and digital creativity.
— Written by Mono UX
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